Barbara has been a pioneer and leader in the search marketing industry, helping oversee the creation of the SEMPO industry association and educating scores with her energy, enthusiasm and knowledge at conferences.

Danny Sullivan, 2007
Editor-In-Chief, www.SearchEngineLand.com

"Search visibility is a result of hard work, not good luck." - WebMama

WebMama.com Inc., is Silicon Valley's leading authority on search engine marketing (SEM), including search engine optimization (SEO).

Make sure your potential customers find your website when they are searching the Internet. They are looking, why not be the result that captures their interest?

Whether your site is 100 or 10,000 pages, you can increase your visitor traffic and gain higher conversions when our experts apply proven search engine marketing strategies, including search engine optimization and pay-per-click (PPC) marketing tactics. More about WebMama.com's Search Marketing Services.

SEM Client Successes

See why many of the biggest names in Silicon Valley, including Hewlett-Packard, WebEx, Verisign, Salesforce, and VMware, turn to WebMama.com to maximize their ROI. Find out who else is working with WebMama.com.

SEM Methodology

WebMama.com's methodology is simple.

  1. We talk with you and get to know you, your business, your plans, your competitors, your resources, and your expectations
  2. then, we talk strategy
  3. finally, we talk tactics

It would be our pleasure to provide you with a range of search engine marketing services from education to consultations to laying out the strategy and the tactics, to implementation, to day-to-day monitoring and management. More about WebMama.com's Search Marketing Services.

So, when people are out there searching for the products, information and/or services that your company wants to provide, wouldn't it be to your advantage to be present in the search results? Present at the relevant times, in multiple ways, and in a compelling manner. Search drives self-qualified, quality visitors to your website, but you have to show up first. We can help with that.

Barbara has been actively engaged in online search for longer than would be gentlemanly of me to mention. She has hands-on knowledge, tactical acumen, strategic intelligence and visionary wisdom when it comes to search. She's also a top-notch speaker so I'm delighted she's on the roster for the eMetrics Marketing Optimization Summit!

Jim Sterne, 2008
Founder, Web Analytics Association

Barbara Coll

Barbara 'WebMama' Coll

Entrepreneur Barbara Coll founded WebMama.com, Inc. in September 1996. Today, WebMama.com Inc., is a $4 million SEM company based in Palo Alto, California.

Prior to launching WebMama.com, Barbara spent 10 years working with the marketing departments of some of the biggest names in Silicon Valley, including Sun Microsystems, Qualix Group (purchased by Veritas) and Ipsilon Networks (purchased by Nokia). More...

Internationally Recognized Speaker

Barbara's vigilant observation of search engines; her expertise in paid and organic search marketing, and her degree in engineering has made her one of the most sought-after presenters for industry conferences. More...

Presentations

Advanced B2B Search Marketing
Chicago: Decemeber 9, 2009
SES Chicago, 2009

Search Is Going Real-Time: Will SEO Matter Anymore?
Vancouver: September 16, 2009
IMC Vancouver, BC 2009

Igniting Viral Campaigns: Leveraging Consumer-Generated Content
San Jose: August 12, 2009
SES San Jose 2009

Video and Search
Stanford: May, 2009
Stanford Continuing Studies 2009

Communities, Content and Search
New York: March 26, 2009
SES New York 2009

New Distribution Value Using Search & More
Chicago: December 11, 2008
SES Chicago 2008

Video Search Engine Optimization
Chicago: December 10, 2008
SES Chicago 2008

Search Engine Optimization
Amsterdam: June 10, 2008
SIIA OnDemand Europe

Search Analytics
Totonto, Canada: April 2, 2008
eMetrics Marketing Optimization Summit

B2B Tactics
New York, NY: March 19, 2008
SES New York 2008

More...

Hewlett-Packard Development Company, L.P. WebEx Communications, Inc. VeriSign, Inc.
VMware, Inc. salesforce.com, Inc. Guthy-Renker
Vonage

Search Engine Strategies Barbara Coll has been a regular speaker at SES since 2001. SES is the leading global conference and expo series for search engine advertising, including SEO and SEM.

Global Fund for Women

Established in 1987 GFW helps raise money for women's human rights organizations around the world and to help them gain freedom from poverty, violence and discrimination.